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Turn a Keyword into a Year's Content Plan

Explofi's topical map grabs real topic data from your competitors and pulls the best ones for you to target.

How three steps turn into hundreds of content topics

See the three-step process in turning a single keyword idea into a complete content plan.

1. Find a keyword

Think of a keyword that relates to the core of your business. For example, if you're a:

  • Physical Therapist: Core keyword is physical therapy
  • HVAC Tech: Core keyword is hvac repair
  • Landscaper: Core keyword is landscaping

2. Localize topic results

Explofi's topical map provides topic results local to your business. By entering your operating city and state, you'll see topics that are working in your area.

3. Enjoy months of content ideas

Create the topical map and seamlessly turn them into articles using Explofi's AI-optimized content creation tool.

Smart topic classification

Parse through topics quickly by sorting through 6 different topic types

Explofi's local AI topical map doesn't just give you topics; it sorts them into 6 different article types, allowing you to decide what content type your website needs next.

Informational Page

Informational pages are the pillars of any local business website. These pages provide non-commercial information meant to teach visitors about a specific topic.

Informational pages should prioritize content over making a sale. Example titles of informational pages are:

  • 5 Signs It's Time to Replace Your Roof Before Winter Hits
  • How to Choose the Right Personal Injury Lawyer After a Car Accident
  • The True Cost of DIY Plumbing vs. Hiring a Licensed Plumber
Learn more

Service Page

Service pages, by definition, are the money pages as they focus on presenting a specific offer or service a local business has.

Service pages are often a mix of calls to action and information about the service or offer. Example titles of service pages are:

  • Emergency Roof Repair
  • Deep Tissue & Sports Massage
  • Custom Wedding Cakes
Learn more

Local Service Page

Local service pages are just about the same as service pages but with the distinct difference that they target a specific state or city, often a city.

To local businesses, these pages are crucial in targeting the right client area. Example titles of local service pages are:

  • Las Vegas Car Accident Attorney
  • Professional Dog Grooming in the San Diego
  • Emergency Plumber in Lakewood
Learn more

FAQ Page

Frequently asked questions (FAQ) pages are dedicated to answering common questions about the business or the services or offers it provides. FAQ pages should follow the basic structure of headers as questions and body text as the answers.

CTAs and information unrelated to the questions should be avoided. Example titles of FAQ pages are:

  • Personal Injury FAQs
  • Coffee Shop FAQs
  • Invisalign FAQs
Learn more

How-to Page

How-to pages are instructional guides often in step format meant to teach the readers how to complete a specific task, achieve a goal, or handle a problem.

How-to pages often overlap with informational pages due to the main point being around teaching something. Example titles of how-to pages are:

  • How to Spot Hidden Roof Damage After a Hailstorm
  • How to Brush Your Dog's Coat Between Grooming Appointments
  • How to Store a Wedding Cake Before the Big Day
Learn more

Listicle Page

Local service pages are just about the same as service pages but with the distinct difference that they target a specific state or city, often a city.

To local businesses, these pages are crucial in targeting the right client area. Example titles of local service pages are:

  • 6 Exterior Paint Colors That Boost Curb Appeal
  • 7 Warning Signs Your Roof Needs Immediate Attention
  • 5 Signs It Might Be Time to Try Therapy
Learn more
Image of three topics from Explofi’ local AI topical map tool

A topical map that gives you topics that work locally

Other topical map tools shift through topics across the country, even the world. Explofi's topical map focuses only on topics local competitors are using and that are working.

By using topics from Explofi's topical map, you make content that potential clients near you are looking for.

Try a live demo of Explofi's topical map in your browser

Get a feel for Explofi's AI local business topical map right here.

Make the choice that's right for your business.

Try Explofi for free today and start using AI tools created to boost visibility for small businesses across Google and LLMs.

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